February 1, 2023
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Brand, Innovation
It's both the destination and the journey. Here's how.
We have a technology revolution which is reshaping industries.
A purpose revolution which is about asking: Why do we exist? What business are we really in?
And a work revolution that involves how we work not just where we work. Not to mention, numerous other complex challenges.
All of these things are creating the opportunity to redesign business from top to bottom.
We work with you to uncover and define the core story that will shape the future of the brand and business and use it as a filter to drive decisions, investments and actions.
Because in a world saturated with noise and where change is the norm, narrative is everything. It’s your edge, your anchor for the long-term, the bridge to crossing that next chasm and bringing others with you.
Our Sprints are designed to help you de-risk innovation, and get answers and alignment faster.
Sonya founded Studio Jigsaw in August 2019 with a core mission: to help brands and businesses invent and reinvent.
She is an experienced brand and innovation strategist and uses workshop facilitation as a way to align stakeholders and guide client teams to insightful outcomes.
She began her career at political risk consultancy, Eurasia Group in London, was a business journalist for the Wall Street Journal in India and spent a decade in advertising at Publicis and Grey Group.
Sonya has a Master’s degree from the London School of Economics in International History and has a certificate course in Design Thinking from Stanford University.
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